Stop pulling reports. Start running the channel.
Ask why CAC spiked. Get a breakdown by channel, market, and creative in under a minute. Build the dashboard right from the conversation, and set the alert that catches the next swing on its own.
You're running paid spend on numbers that show up too late.
By the time you get the CAC report, the budget is already spent.
It's Thursday. You asked for channel-level CAC on Monday. The data team is two sprints out. Spend keeps running while you wait on a CSV.
Meta, Google, and Shopify all tell you a different number.
You're reconciling three platforms in a spreadsheet at 11pm before the leadership review. Every number has a footnote. The footnotes have footnotes.
You find out a channel broke from the agency, not the dashboard.
Google CPMs jumped 34% on Tuesday. Nobody flagged it until Friday's status call. By then you've burned a week of spend on the wrong audience.
One question. A channel breakdown, a shareable dashboard, and an alert that catches the next swing.
Operator runs on your tools already joined together. Google Ads, Meta, HubSpot, and Stripe lined up on the campaigns you run. Ask, and it builds.
"We analyzed last month's promotion 99% faster in Switchboard than we could have in Looker. It's nuts."
How long does setup take?
Typically days, not months. Your Forward Deployed Engineer connects sources on day one, configures models and dashboards by day three, and you're live by the end of the week. You don't touch a credentials screen or a mapping table.
How much does it cost?
Book a demo and we'll give you a straightforward number. Pricing depends on your sources and complexity, but the FDE, the platform, and Operator are all included. It's not five separate line items.
Do I need to retire my current BI tool?
No. Switchboard runs alongside what you have today. Most customers migrate dashboards over piece by piece as Operator builds them, but nothing has to come out to get started.
What happens after the dashboards are live?
Your FDE stays on. They maintain your data models, add new sources as your stack changes, build new dashboards on request, and keep things current. The implementation never ends — it just becomes the weekly rhythm.
From question to decision in minutes.
See how marketing teams use Switchboard to get answers across every channel, without leaving the conversation.