For marketers

Save 20% of your time every single week

Top Marketers use Switchboard to automate their data and make better, faster decisions.

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From table stakes reporting to cutting edge analytics in days with Switchboard.

Loved by teams

  • “Before Switchboard, we were drowning in spreadsheets trying to stitch together data from Shopify, ad platforms and CX tools. In just a few clicks, we now have a clean view and understanding of our revenue, marketing performance and customer cohorts. It feels like we hired a full data team overnight — without the cost or complexity.”

    Alyse Borkan, CoFounder & Head of Marketing, Rocco Fridge

  • “Switchboard has been a game changer for our team. Within a few days we had all of our data centralized in one easy-to-use platform. By leveraging Switchboard, we’re able to make decisions faster and unlock new areas for growth without having to hire a data team or pay for endless tools."

    Matthew Elliott, Head of Finance, All American Printing Supply

    Ingest anything

    Build a single, unified view of your performance across tools, fast.

    Automatic data enrichment

    Native AI cleans, standardizes, and enriches your data to reveal insights and fuel growth.

    Centralized, actionable insights

    Build actionable explores and dashboards for your core marketing metrics and KPIs.

    Make decisions on the edge, including the fuzzy one

    Switchboard will help you use your data at an unparalleled speed, powered by AI.

Automate & customize reporting

    Lifetime Value (LTV)

    Instantly combine data across every channel for a single, accurate view of customer lifetime value — no manual work, no waiting.

    Customer Acquisition Cost (CAC)

    Automatically clean and unify your marketing spend data so you can pinpoint acquisition costs and scale profitably.

    Average Order Value (AOV)

    Build dynamic dashboards that track AOV based on cart contents, acquisition channel, order sequence and more — helping you find what drives bigger baskets and higher revenue.

    Return rate

    Monitor returns by cohort and product type. Spot issues early and improve retention effortlessly.

    Return on Ad Spend (ROAS)

    Tie ad spend to actual revenue so you can double down on high-performing channels and cut wasted budget fast.

    Churn rate

    Monitor retention across your cohorts and ensure your win-back and loyalty strategies are working.

    Conversion rate

    Unify data from ads, site traffic, and CRM to identify which touchpoints actually convert — and where to optimize your funnel.

    Marketing Efficiency Ratio (MER)

    Track total revenue against total marketing spend, including hard to track ones like Influencer marketing.

Switchboard for Marketers

Switchboard helps you make decisions on the edge — including the fuzzy one
In a world where everyone measures the same KPIs, your 1st party data is the only thing that's truly yours. Switchboard will help you use your data at an unparalleled speed, powered by AI.

  • Ingest anything

    Ingest anything

    Easily integrate all of your data sources to build a single, unified view of your performance. Need a custom pipeline built? Switchboard’s team can help.

    Get started
  • Automatic data enrichment

    Automatic data enrichment

    Switchboard’s native AI cleans, standardizes, and enriches your data to reveal insights and fuel growth.

    Get started
  • Centralized, actionable insights

    Centralized, actionable insights

    With Switchboard as your source of truth, easily build actionable explores and dashboards for your core marketing metrics and KPIs. Switchboard can either be built in by your analyst or you can leverage Switchboard’s white-glove support to help make sure you have the customization you need.

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  • Your data copilot

    Your data copilot

    Chat with your data and ask questions in natural language. Use Switchboards agent to build dashboards for you.

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Switchboard is the fastest and most flexible way to centralize your marketing analytics.

Switchboard

Ingest, model, and visualize anything
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